Terrot Poster Gallery

Terrot posters remain among the most sought-after cycling artifacts to emerge from the first half of the 20th century. Their unique combination of aesthetic appeal and commercial impact combine to form indelible images that stay with us for years. Here are some of our favorite and most memorable Terrot poster designs from between 1896 and 1953:

Terrot: Forging the Way

From its 1887 beginnings as a modest textile workshop built by Charles Terrot in rural Dijon, France, the Terrot enterprise grew to become a resoundingly popular manufacturer of bicycles and motorcycles over the next three-quarters century. Terrot successfully combined ground breaking product, aggressive marketing and regularity on the podium to rise above a crowded field…